Account Based Marketing (ABM) Course Video: .mp4 (1280x720, 30 fps(r)) | Audio: aac, 44100 Hz,...
What you'll learn
Introduction to Account Based Marketing
The Evolution of ABM- From What to How
Why Account Based Marketing
Why and When ABM Fails
What is ABM Maturity Model
Sales and Marketing Alignment in ABM
Selection of Target Accounts in ABM
Marketing Programs in ABM
Measurement, Metrics and Reporting...