The Branding Masterclass for Graphic Designers: The Entire Processhttps://www.skillshare.com/classes/The-Branding-Masterclass-for-Graphic-Designers-The-Entire-Process/1232538736This course covers all aspects of the...
It is massive covering topics such as:
Understanding Client Briefs
Learning to Ask the Right Questions
Client and Competitor Research
Finding a Target Audience
Creating a Customer Persona
Finding a Style Direction
Finding a Brand's Position in the Market
Word Association Exercises
Word Mapping and Other Brainstorming Activities
Sketching Concepts
Learn How to be Creative
How to Select Concepts...